We are Southern California’s leader in real estate services, delivering an exceptional experience to our customers and sales associates.

OUR MISSION

To create and deliver an unparalleled customer experience throughout the transaction process.

GUIDING PRINCIPLES & VALUES

• Promote a highly trained, technologically sophisticated, diverse and contemporary agent sales force.
• Provide exceptional service to our customers and sales associates.
• Create a learning environment where we identify and share best practices with colleagues.
• Set a positive example. People want to associate with winners.
• Retain and recruit sales associates and management talent committed to performance with integrity.
• Respect and protect the reputation of Prudential California Realty and its affiliated brands.